WHAT ARE COOKIES?
Cookies are small files of information which are stored on your computer or other devices with internet browsing capabilities, such as your tablet or mobile phone, when you visit the Websites. A Cookie usually includes the name of the website that the Cookie comes from, the “lifetime” of the Cookie (i.e. how long it will remain on your device), and a value, which is usually a randomly generated unique number.
We use other data collecting technologies with similar functionality as Cookies, including pixels, local storage, and device identifiers. While the specific names and types of Cookies we use may change from time to time as we improve and update the Websites, we have provided some basic definitions in order to help you better understand this policy.
- Pixels – A pixel is a small amount of code on a web page or in an email notification that typically works in conjunction with Cookies to identify our users and record user behaviour. As many services do, we use pixels to learn whether you’ve interacted with certain web or email content. This helps us measure and improve our services and personalize your experience.
- Local Storage – Local storage is an industry-standard technology that allows a website or application to store information locally on your computer or mobile device. We use local storage, including HTML5, to customize what we show you based on your content consumption and other past interactions with the Services.
- Device Identifiers – We also use mobile device and advertising identifiers for the same purposes articulated in this policy, for example to recognise your device when you return to the Websites or otherwise use the Websites.
- Software Development Kits (“SDKs”)– We may use third parties including our service providers and business partners who use mobile SDKs to collect information to recognize your device when you return to the Websites. We may use this technology, for instance, to analyse how you interact with the Websites, including content and advertisements, and to enable analytics or other features through mobile devices.
WHICH COOKIES DO WE USE?
Below is information about the different types of Cookies that we use on our Websites, including their respective purpose and duration (i.e. how long each cookie will remain on your device). Depending on your device, we install Cookies to:
- operate the Services as you have requested e.g. identify you and find out more about you in order to offer you personalised navigation;
- ensure secure navigation and tackle fraud, detect malicious or unauthorized activity, fight spam and phishing attacks;
- perform analytics to offer you content related to your interests, including meal preferences or to track your progress goals;
- internal, Plate-Up marketing to ensure that a user is not subject to advertisements on another platform for items to which such user has already subscribed; and
- suggest commercial activities, taking your preferences and latest purchases into consideration.
To control Cookies, you can modify your settings:
- in most web browsers to accept or deny Cookies or to request your permission each time a site attempts to set a cookie. You can also manually delete previously stored Cookies at any time. Please note that if you choose to block Cookies, doing so may impair the Platform or prevent certain elements of it from functioning; and
- on your mobile device, enable the “Limit Ad Tracking” setting in your iOS phone’s settings, or the setting to “Opt out of Ads Personalization” in your Android phone’s settings. To opt-out of location tracking when using our Apps, you can use the settings of your device. You can disable mobile analytics and bug reporting through these same settings as well.
We work with third party analytics partners including Google Analytics, Apple and Smartlook. We note that you may opt-out of Google Analytics by installing a Google Analytics Opt-out browser and to opt-out of Google Analytics for display advertising you can visit Google’s Ad settings page. To turn off Apple analytics you should follow the advice at www.support.apple.com/en-gb/HT202100. Plate-Up may also use Smartlook in accordance with its terms and conditions - see here.
REVIEW OF LEGAL NOTICE
We reserve the right to make any changes and corrections to this statement. We invite you to refer to this page regularly to check current and new, additional information. The last revision of this statement was made on 20 August 2019.